IBIS GLOBAL SUMMIT 2020 – EVENT SUMMARY
IBIS raises the bar for hybrid digital events
Hundreds of delighted delegates joined this year’s 20th anniversary IBIS Global Summit in December for an event which took the form of a ground-breaking hybrid televised magazine programme with live moderators in a virtual studio discussing the collision repair industry with expert presenters located around the globe.
Themed “Tomorrow’s world, today”, IBISTV Global Summit 2020 delivered all the thought-provoking content you expect from an International Bodyshop Industry Symposium event – and then some. Delegates were able to network with their international peers and the event’s partners in the networking lounge and Expo Hall, and they could pose questions to speakers thousands of miles away.
After IBIS Worldwide CEO Jason Moseley started proceedings alongside guest presenter and TV journalist Sean Fletcher, it was the turn of IBIS moderator Robert Snook to tackle Covid-19 and ask the audience what they have learned about themselves during the pandemic and what they are doing better in their businesses as a result?
Eric Devos, president of GiPA Group, then provided a comprehensive update on the global collision repair market, which was followed by three personal presentations on how the pandemic has affected their businesses from David Sargeant of Gemini Accident Repair Centres in the UK, Aaron Scagliotta of Gino’s Paint and Panel in Australia, and Dave Foster of CARSTAR in the US.
Next up, some of the automotive aftermarket’s leading figures – Jim Muse of Axalta, Dave Gunderson of 3M and John Eck of General Motors – outlined the efforts their corporations have made to assist customers and how they are moving forward with innovative product launches, sales, service and customer care practices that will help them to succeed in these difficult times.
“How technology is changing insurance claims forever” was the next topic of discussion, with panellists Debbie Day of Mitchell International, Kobi Bendelak of Insurtech Israel and Frederik Bisbjerg of Daman National Health Insurance in the UAE joining moderator Snook to provide insight into what the leading stakeholders are already doing, what we all need to do to adapt and how we must stay connected, relevant and transparent to become part of the transition into the digitised future.
The conference continued on the technology theme with Stefano Longo of Embotech AG looking at the future of autonomous vehicles and the implications moving forward. This was followed by insight into ADAS technologies from Hella Gutmann Solutions’ Pete Bradley, who explained what is needed to effect efficient repairs and calibration in order to be able to return the vehicle to the customer in a safe state.
The hot topic of skills and training in the new normal followed with a lively debate involving Guillaume Grucy of PPG Industries Europe, Dave Flockhart of BETAG Innovation, Mario Dimovski of Tradiebot in Australia, and Chris Humphries of WorldSkills International.
The subject of the collision repair industry’s skills gap and the use of virtual reality in training prompted Flockhart to comment: “I think we need to excite technicians about our industry. At the end of the day, it’s a craft that needs to be practiced and honed. Virtual training absolutely has its place, but face-to-face workshop training is a must in an industry like this.”
Humphries added: “The technology in modern cars make it an incredibly exciting time for the [collision repair] industry. And good on the industry for getting out there to sell itself through the schools.”
An inspiring IBISTV keynote was then delivered by GeniusWorks’ Peter Fisk, a global thought leader in leadership and strategy, innovation and marketing, and a bestselling author and consultant who helps leaders to develop innovative strategies for their businesses.
To continue the 20th anniversary celebrations, IBIS Worldwide founders Chris Mann and David Young took delegates on a fascinating journey back over the brand’s 20-year history.