IBIS Saudi Arabia National Forum – Agenda

Provisional Agenda


8.00am-9.00am – Arrival and Registration

Tea, coffee and light pastries available from 8.00am.

Welcome and networking time.


9.00am – Welcome to the IBIS Saudi Arabia National Forum

Jason Moseley, CEO, IBIS Worldwide welcomes delegates and introduces Robert Snook as the IBIS Saudi Arabia National Forum Moderator.


9.05am – Robert Snook, IBIS Saudi Arabia National Forum Moderator

Robert Snook outlines the objectives for the day and sets out the timings and format of the event.


9.10am – Bodyshop World News

Strategies for Success from some of the world’s leading bodyshops

TV News style session – 1:1 live interviews with leading global bodyshop owners around the world.

From Riyadh to the world and back again. IBIS Saudi Arabia broadcasts live to leading bodyshops around the world, so we can hear their insights on the Strategies for Success they are implementing to embrace change, grasp opportunities and maintain their market leading positions.

Graham Purvis, aftersales director, United Motors Group, KSA
Abdallah Amro, aftersales director, Gulf Motors Group, KSA

Trent Walkden, owner, South Tweed Autos Smash Repairs, Australia
Charles Canning, managing director, Cannings Cape Town, South Africa
Matthias Rolinski, CEO, IRS Holding, Germany


9.40am – Improving the Customer Journey

Our collective accountability and responsibility to provide a quality customer experience

Interactive panel session with whole room discussion and debate.

Where are we with safety, skills and standards today, what works well, what still needs work and who is accountable for that? How can we connect all stakeholders in positive collaboration to deliver our collective responsibility to continually improve our customer journey and their industry experience?

James Luxbacher, chief business development officer, Samara Land Transportation Services Co & SIXT KSA
Mina Sahib, founder & managing director, The Code Consultancy
Anas Saleh,  senior national bodyshop manager, Samaco
Ibrahim Sammour, automotive sector development expert, Taqeem


10.30am – Coffee and Networking Break


11.00am – OEM Outlook and Observations

Our capacity and capability to repair today’s vehicle technologies correctly

Opening presentation, interactive panel session, whole room discussion and debate.

High Voltage, highly connected cars with Advanced Driver Assistance Systems are in Saudi Arabia and increasingly needing safe, accurate repairs. The customer rightfully expects us to be ready and prepared to look after them when they need us most, but are we – and what are the risks if we are not?

Dirk Fuchs, founder and owner, Electric Mobility Consulting, USA
Kuzey Karakoç, marketing & business development, Bakirci Group, Türkiye
Andy Macdonald, director of technical operations, Lucid Motors


11.55am – Insurer Insights and Innovations

The path toward a digitised ecosystem of insurance products, claims processes and connectivity

Opening presentation, interactive panel session, whole room discussion and debate.

Artificial Intelligence, digitised claims processes and automated stakeholder connectivity are creating a digital ecosystem requiring a new level of trust, transparency and collaboration with other stakeholders, so we provide a more efficient customer journey from claim to closure. What are the opportunities and best practices we need to adopt and what are the remaining barriers to doing that?

Ayman Alajmi, chairman & CEO, Braxtone Group
Waleed Alanazi, director of ecosystem & motor ecosystem management, Tawuniya Insurance
Mohammad Al Falaj, head of motor claims, United Cooperative Assurance

Abdullah Al Mugait,  motor support unit manager, Malath Insurance Company
Anas Kharboutly, director of AI, XA Group


12.50pm – Networking Lunch


2.00pm – The Truth About Improving Efficiencies

The opportunities, the risks, and the awards

Presentation, whole room interactive discussion.

When different parts of our industry changes, those changes have a direct impact upon other parts of our industry, and these effects must be recognised if we are to succeed. How do the winners measure their success amid these changes and how can we ensure that we make the right choices to get the highest possible operational performance and return on our investments – rather than hinder them.

Jeff Smith, #1 International Best-Selling Author / owner, International Business Academy


2.50pm – Coffee and Networking Break


3.15pm – Bodyshop Breakthroughs

New products, processes and equipment enabling operational efficiencies for all

Interactive panel session with whole room discussion and debate.

The extraordinary pace of change and innovation is bringing many challenges to bodyshops, but also many opportunities to improve our current operations and processes. What breakthroughs are we seeing that can we adopt to improve safety, skills, standards and efficiencies in Saudi Arabia and how can we grasp these opportunities to improve our industry’s operational processes together?

Mubarak Alsubaie, GM, Marakeb Group
Sanel Hodžić, owner & managing director, Cyber Automotive Solutions
Michael LoPrete, managing director, 4 Plastic Repairs, USA
Stephen Louis, Business Manager Premium Brands, Axalta


4.05pm – Handing Over the Baton

Nurturing talent to ensure we leave our industry stronger and more sustainable than we found it

Interactive panel session with whole room discussion and debate.

Why is it that businesses do not produce the same engagement and productivity from their teams – what do the leaders do differently? We look at some best practice case studies to learn about their people successes, so we can take ideas back to our businesses and teams to improve our productivity and sustainability too. After all, without people, what is our business anyway?

Dr. John Mathew, head of talent, Ebrahim. K. Kanoo, Bahrain
Salman Shahid, regional segment manager, 3M Transportation After Market for Europe Middle East & Africa
Vernon Vidamour, national bodyshop technical trainer, Gulf Motors


4.50pm – Closing Remarks

Robert Snook summarises the event and reviews key points and take away actions. Confirms IBIS activity for 2024. Thanks patrons, sponsors, ambassadors, speakers and attendees.


5.00pm – IBIS Saudi Arabia National Forum 2023 Closes

Delegates continue with networking and depart at leisure.