Big names join Caruso marketplace
- November 21, 2017
- Posted by: Alan Feldberg
- Category: Industry News
Caruso has announced its official launch, with TecAlliance, Bosch, Continental and ZF, plus car manufacturers such as BMW all making their data available on its site.
Caruso is an open, neutral and secure data marketplace, allowing users to connect data from different providers to optimise their business models or develop new ones. As a first step, TecAlliance is now offering its repair and maintenance information (RMI) via Caruso. In the future, it will also be possible to acquire individual data points via the Caruso marketplace using TecAlliance vehicle IDs, making the information easy to access, even for smaller businesses.
As a forerunner in providing its RMI data (which includes information from technical manuals and leaflets, adjustment data, circuit diagrams and diagnostic information, for example), TecAlliance is enabling businesses to develop entirely new services and apps in the networked automotive aftermarket.
For providers of telematics services, fleet managers, leasing companies, workshops or parts dealers, this data offers more value the more providers join Caruso. Data consumers can choose between different providers, offerings or combinations of the two to obtain the optimum data for their requirements.
For example, a fleet manager might obtain data for the entire vehicle fleet without needing to commit to a single provider. As an initial example of how the marketplace is used, the mileage of a vehicle can be read out at predetermined maintenance intervals, allowing all necessary maintenance information to be determined and forwarded automatically to all authorised parties via the Caruso platform.
One might be the workshop, which then sets a maintenance date and at the same time orders the specific parts from the parts dealer. In future, insurers might also be able to process any comprehensive insurance claims that are identified during the inspection directly with the workshop, with the driver’s consent. In addition to this flexibility, Caruso users also benefit from the availability of TecAlliance data in a standardised and harmonised form that considers country-specific characteristics and OEM regulations.
By working with Caruso, TecAlliance is making use of the opportunities of an additional sales channel for its data and services, which are being continuously expanded. The first users of Jürgen Mehlis, EVP of solution and platform management at TecAlliance, said, ‘With Caruso we have the opportunity as a shareholder to help guide the digital transformation in the automotive aftermarket and take part in shaping an emerging industry standard. We also benefit from interactions with partners from all sectors of the automotive market and other industries in a diverse shareholder market.’
TecAlliance’s managing director Jürgen Buchert added, ‘We are convinced that the digital aftermarket requires an open and neutral industry solution for the sale and exchange of data across different manufacturers and sectors. The Caruso digital data marketplace gives us the chance to direct our business model towards new market demands and new forms of value creation.’
Access to the Caruso data marketplace for users is browser based. On the landing page (dashboard), partners receive an up-to-date overview of their marketplace activities: how often their data has been requested and what sales they have achieved with it; how much data they have subscribed themselves and what costs they have incurred in the process.
