Pininfarina €20m hypercar investment

Automobili Pininfarina revealed new images of the PF0 hypercar prototype as it confirmed an investment of more than €20m in a new cooperation with Pininfarina SpA.

The investment will underpin the design, development and production of the PF0 electric hypercar and the future range of Automobili Pininfarina cars.

Silvio Pietro Angori, CEO, Pininfarina SpA, said, ‘We are very pleased to add Automobili Pininfarina to the list of the many prestigious car makers for which Pininfarina SpA will be designing cars in the future. This agreement will also allow us to show our expertise in engineering and manufacturing of limited-series cars. Starting with the stunning PF0, we will develop a range of cars for Automobili Pininfarina that I believe will stand side-by-side with classic Pininfarina cars in their beauty, purity and innovative technologies.’

As work continues in Cambiano on Automobili Pininfarina’s future range of cars, the Munich-based company has started presenting the PF0 prototype in Europe.

Additionally, Jari Kohonen joins Automobili Pininfarina as chief sales officer with responsibility for global business development and an initial focus on developing the new retail network and customer and prospect engagement strategy.

Michael Perschke, CEO, Automobili Pininfarina, said, ‘Jari will drive business development across the globe and he brings a wealth of experience across multiple sales regions with brands that are leading the way in connectivity, industry partnerships and unique customer offerings. I welcome him to the management team.’

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