IBIS Middle East 2026 – new page

Welcome to IBIS Middle East 2026

10-11 February | The Avery, Conrad Dubai
A new venue. A new format. A new era for IBIS in the region.

IBIS Middle East returns this February with a completely reimagined experience, set within our exciting new venue, The Avery at Conrad Dubai, and built around the global 2026 theme ‘Connecting Changemakers’.

In one of the world’s most dynamic and fast-evolving automotive markets, this new edition of IBIS Middle East is designed to bring together the people and ideas driving real transformation across the collision repair ecosystem. More than ever before, IBIS will focus on meaningful connection, not just through content, but through the physical environment, session structure and networking opportunities that define the event.

A New Conference Format

For 2026, IBIS Middle East introduces a fresh and highly interactive format featuring:

  • Dynamic discussion spaces with rotating speakers
  • Multiple stages, allowing conversations to run in parallel and at greater depth
  • More pointed, weighty and challenging discussions with fewer speakers and stronger viewpoints
  • High engagement from the audience, with opportunities to contribute, question and debate
  • Increased networking zones and expo format, enabling new partnerships and strategic collaborations

This format is designed around the core belief that progress accelerates when the right people are connected in the right environment. IBIS Middle East will challenge traditional conference boundaries, creating a space where industry leaders, innovators and disruptors can interact more closely and meaningfully than ever before.

Connecting Changemakers in the Middle East

Reflecting the global theme, the 2026 edition positions IBIS Middle East as a catalyst for collaboration, bringing all sectors of the industry together to push the industry forward.

Join us on 10-11 February at The Avery, Conrad Dubai – beginning with a welcome reception on the 10th, followed by a day of insight, debate, connection and transformation on the 11th.


This is IBIS Middle East – redefined for the change makers who are shaping what comes next.

Stay Connected

For the latest updates, visit www.ibisworldwide.com or follow IBIS Worldwide on LinkedIn and Twitter (@IBISworldwide).

Contact Emily Miles at [email protected] for all registration bookings and queries.

Contact Louise Cooke at [email protected]for all event-related enquiries.

For partnership enquiries, contact Suzie ScottIBIS Worldwide Head of Sales, at [email protected] or call +44 7545 068455.

Tuesday 10 February 2026

7.00 pm – IBIS Middle East Welcome Reception – in partnership with Axalta

The Avery Terrace, 6th Floor

 

Wednesday 11 February 2026

8.15am to 9.15am – Arrival and registration

Tea, coffee and light pastries available from 8.15am

Welcome and networking time

 

9.15am – Welcome to the IBIS Middle East 2026

Robert Snook, Conference Director, and Suzie Scott, Head of Sales, at IBIS Worldwide, welcome delegates, introduce the theme for 2026, set out the timings and format for the day and explain how delegates can get involved in multiple ways throughout.

 

9.30am Session One – Inside Stage
Doing the Right Thing : What really happens in the next accident?
The real state of play with road safety on the regions roads today.

Presentations followed by discussion and debate and a Chaired Roundtable.

Following the increase in EV’s, collision mitigation technology and new brands in the last three years, we fact check the latest road safety data and examine what the trends tell us. Is the industry impacting  road safety today, are we ensuring the car and driver are protected in the next accident, are there any consequences or growing gaps in safety, skills and standards ? Before moving to a Changemaker round table to discuss “The 1 Thing we can do to improve road safety is…”

Thomas Edelmann, Founder & Managing Director, RoadSafetyUAE
Samir Abdelfattah, National Development Manager, Haji Husein Alireza & Co. Ltd. (MAN Truck & Bus)
Mahmoud Othman, Head of Group Aftersales, Al Nabooda Automobiles
Supported by global data insight slides from Almudena Benedito, CEO, GiPA

 

10.30am – 11.15 am – Networking coffee break and roundtable on Session One
Roundtable Chaired by: Thomas Edelmann

 

11.15am Session Two  – Outside Stage
Is the future for the Middle East Collision Industry already written…
Or can Changemakers change it ?

A series of lightening discussions on different perspectives.

Changemakers are the masters of uncertainty. Changemakers lead rather than just manage or cope. But how do they lead with certainty when everything is so uncertain, how they manage strategy when everything changes all the time. We ask the question, are we too late and the future is already written, or can Changemakers still create our future?

Kerry Watts, Founder and Owner, Star Centre Dubai
Maher El Ghailani, Area Managing Director, MENAT Region, Solera
Graham Threlfall, Partner, PER4M
Frederik Bisbjerg, Non-executive Director, Global Association of Insurtech Professionals – GAIP
Chedhli Marouan, Bodyshop Manager, Al Masaood Automobiles
Anas Saleh, Senior National Body Shop & Car Care Manager, SAMACO Motors
Joseph Kattikaren, Head of Business Development, Aarya Auto | APS Auto Parts
Maria Razmustova, Head of Claims UAE&Bahrain, LIVA Insurance, UAE
Ralph Meichtry, CEO, BETAG Innovation

 

12.30pm –  Moments that Mattered

 

12.45pm – 2pm –  Networking Lunch in partnership with Kayan

 

2.00pm Session Three – Inside Stage
Ensuring Insurability by Mobilising for Mobility
The increasing pace of change in ownership, assistance and mobility solutions.

Presentation followed by discussion and debate and a Chaired Roundtable.

Insurance services are being redefined. AI is establishing its place in the future of connected mobility as Insurance Changemakers deliver future-ready, high-tech high-touch products and solutions that go beyond traditional insurance. We hear how one Changemaker is innovating to ensure continued insurability and mobility of the worlds car parc, before moving to a Changemaker round table to discuss “This means the biggest change for us is going to be…”

Vinay Surana, Managing Director – Asia Pacific, Middle East & Africa – Allianz Partners
Natarajan Ramesh, Exec Vice President & Head of General Claims, Arab Orient Insurance Co PJSC


3.15 pm – 4 pm  – Networking coffee break and roundtable on Session three
Roundtable Chaired by: Eman Mojali, CEO, Mada Insurance and Reinsurance Brokers


4.00pm Session 4 –
Follow the Car : Where’s it going next ?
The Future for Collision Repairability in the Middle East.

Presentations followed by discussion and debate and a Chaired Roundtable.

Everything starts with the car. Changemakers follow the car to stay ahead of the trends, competitors and commodity pricing. So, what new products and technologies are coming down the line from OEM’s and how will that change the collision repair industry?

We debate how the Changemakers can overcome these challenges and what that means for the future of repairability in the region.

Wim Van Loo, General Manager – MENA Operations, MSX International
Grant Greef, Accident Damage Management and Programs Manager, VWG ME

Roundtable Chaired by: Stephen Louis, Consultant, MSX International


4.50pm –
Moments that Mattered


4.55pm Closing Remarks

Robert Snook summarises the conference sessions content, reviews key points, actions and the support from IBIS for the Changemakers. Confirms IBIS activity for 2026.


5.15 pm – Closing Reception.

Delegates are invited to relax and continue discussions by connecting with other Changemakers at the IBIS Middle East closing drinks reception.


6.15 pm – IBIS Middle East 2026 Closes

Delegates depart at leisure

 

*This is a provisional agenda, we recommend checking back regularly for the latest updates.

  • Samir Abdelfattah

    National Development Manager, Haji Husein Alireza & Co. Ltd. (MAN Truck & Bus)

    A strategic Aftersales Executive with over 15 years of expertise, Samir has built a distinguished...

    view profile
  • Frederik Bisbjerg

    Non-executive Director, Global Association of Insurtech Professionals - GAIP

    Frederik Bisbjerg (born 1973 in Denmark) is a highly respected international C-level executive and...

    view profile
  • Thomas Edelmann

    RoadSafetyUAE, Founder & Managing Director

    Thomas Edelmann is a graduate of the University of Commerce Vienna, Austria (1991). Majors: Transportation...

    view profile
  • Maher El Ghailani

    Area Managing Director, MENAT Region, Solera

    Maher El Ghailani is the Area Managing Director MENAT at Solera, a global technology company that...

    view profile
  • Grant Greef

    Accident Damage and Programs Manager, Volkswagen Group Middle East

    With over 30 years’ experience in the automotive industry, Grant has worked with leading brands...

    view profile
  • Joseph Kattikaren

    Head of Business Development, Aarya Auto | APS Auto Parts

    Joseph Kattikaren is a computer engineer and automotive business strategist, certified in Design...

    view profile
  • Wim Van Loo

    Body & Paint Consultant, MSX international

    Wim Van Loo is an internationally experienced automotive expert improving dealer performance across...

    view profile
  • Stephen Louis

    Body & Paint Consultant, MSX international

    With over 40 years of extensive experience in the Bodyshop and Refinishing Industry, Stephen is...

    view profile
  • Chedhli Marouan

    Bodyshop Manager, Al Masaood Automobiles

    Chedhli is an automotive aftersales professional with 18 years of experience in Body & Paint operations...

    view profile
  • Ralph Meichtry

    CEO, BETAG Innovation

    Ralph Meichtry is the owner and founder of BETAG Innovation, a leading provider of solutions for...

    view profile
  • Eman Mojali

    CEO, Mada Insurance and Reinsurance Brokers

    Eman Mojali is a distinguished leader in the MENA insurance industry, with a career spanning nearly...

    view profile
  • Mahmoud Othman

    head of group aftersales, Al Nabooda Automobiles LLC

    Mahmoud is a mechanical engineer with over 15 years of aftersales experience in the automotive industry....

    view profile
  • Natarajan Ramesh

    Exec Vice President & Head of General Claims, Arab Orient Insurance Co PJSC

    Natarajan Ramesh is a Mechanical Engineering graduate and a highly experienced insurance professional...

    view profile
  • Maria Razmustova

    Head of Claims UAE&Bahrain, LIVA Insurance, UAE

    As a Claims & Legal Professional in the Financial Services sector with high degrees in Law and 20...

    view profile
  • Anas Saleh

    senior national body shop manager, SAMACO

    Anas Saleh is a passioned collision repairs industry leader, he started his career 23 years ago...

    view profile
  • Vinay Surana

    Managing Director - Asia Pacific, Middle East & Africa – Allianz Partners

    Vinay Surana serves as the Managing Director (Asia Pacific, Middle East & Africa) for Allianz Partners,...

    view profile
  • Graham Threlfall

    Partner, PER4M

    Graham Threlfall is a global collision-repair industry specialist with 30+ years’ experience supporting...

    view profile
  • Kerry Watts

    Founder and Owner, Star Centre Dubai

    Kerry Watts is an accomplished business executive with over 27 years automotive experience at the...

    view profile

Wednesday, 11th February 2026
IBIS Middle East Sessions, Roundtables & Speakers corner

Tuesday, 10th February 2026
IBIS Middle East Welcome Party in partnership with Axalta