Álvaro Leóndirector, EuroTaller
Álvaro León, Manager of EuroTaller is responsible for consolidating and developing the competitive advantages that in terms of digitalisation, technical skills and customer experience have made the EuroTaller Network the most efficient and profitable in Spain, the best known and valued by private and corporate customers of the Spanish multi-brand and multi-service Workshop Networks.
Industrial engineer by the Universidad Politécnica de Madrid and professor of the MSc of Automotive Engineering at the European University of Madrid, Álvaro León joined EuroTaller ten years ago after having developed his professional career in different automotive companies sector such as General Motors or Mitsubishi. Prior to his appointment as director of EuroTaller, he was responsible for the General Coordination of the Network managing a team of thirty territorial coordinators, a position from which he deployed EuroTaller’s marketing strategy, its innovative customer experience program -pioneer in the Spanish automotive after-sales, corporate customer agreements and services of the Network, And all this from a profound process of digital transformation unprecedent in the networks of Spanish workshops.