Kia America appoints Michael Cole

Kia Motors America has announced the appointment of Michael Cole to the role of chief operating officer and executive vice president.

Michael – the chief operating office of Kia Motors Europe since November 2012 – will serve as the central point of contact for all sales, marketing, service and corporate and product planning functions in the U.S., and will report to KMA’s president and CEO, Sean Yoon.

In his leadership role with Kia Motors Europe, Michael oversaw 40% sales growth, outpacing the 27% growth in the recovering European market. Prior to that, he served as managing director of Kia Motors UK Limited from 2009 to 2012.

With over 30 years of automotive industry experience, Michael’s career also includes corporate and field-based roles with Toyota and retail experience with one of the UK’s largest Ford dealers.

‘I am delighted to take up my new position at Kia Motors America and for the opportunity to work with the company’s team members and dealers. Working together, our goal is to deliver the sales growth and brand reputation enhancement that our great products and services deserve,’ said Michael.

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