AkzoNobel announces Refinish+ — a platform to drive digital transformation in vehicle refinishing

AkzoNobel announces Refinish+ — a platform to drive digital transformation in vehicle refinishing businesses

NASHVILLE, Tenn. AkzoNobel today announced Refinish+, a new digital platform developed for body shops to help streamline operations, improve efficiency, and increase profitability.

Refinish+ provides body shops with seamless access, and one single sign on, to AkzoNobel’s full suite of digital tools including AkzoNobel’s cloud-based color retrieval application MIXIT, its state-of-the-art body shop production workflow application Carbeat, E-learning to drive the digital learning journey, and access to key product information.

Additional applications will be added to Refinish+ in the future. The platform also includes the option to integrate third-party software.

Refinish+ supports independent collision repair centres and multi-site operators in driving business performance through digital transformation. It is designed to help make body shops more effective so that they can create better workplaces for their employees and deliver the best service to their customers.

Refinish+ is a fully-customisable platform with a personalised user interface and home screen to enable customers to select the most important KPIs to track for their business.

A key feature is the Refinish+ Insights dashboard, which gives a holistic view of performance and processes using comprehensive analytics across all operations to provide real-time insights on multiple metrics. These insights will empower data-driven decision-making to help optimize workflows, and to improve business performance.

Body shops will also be able to compare their performance against industry-leading performance benchmarks with the Refinish+ Manager. This will allow them to pinpoint desired areas of improvement and address challenges such as paint and material profitability and cycle times, as well as energy and emissions.

“Skills shortage, spiralling costs and high repair complexity are the biggest challenges for body shops today,” explains Patrick Bourguignon, Director of AkzoNobel’s Automotive & Specialty Coatings. “Refinish+ has been developed to help our customers to work smarter and drive efficiency with our full range of AkzoNobel Vehicle Refinish digital solutions in one place. Plus, the platform’s tools –Refinish+ Insights and Refinish+ Manager – help to improve our customers’ business performance.”

AkzoNobel will be introducing Refinish+ in phases to customers in North America, Australia and selected markets in Europe in the first half of 2024. Visit www.refinishplus.com to learn more.


About AkzoNobel:

Since 1792, AkzoNobel has been supplying the innovative paints and coatings that help to color people’s lives and protect what matters most. AkzoNobel’s world class portfolio of brands – including Sikkens, International, Dulux and Interpon – is trusted by customers around the globe. They are active in more than 150 countries and use our expertise to sustain and enhance the fabric of everyday life. AkzoNobel believes every surface is an opportunity. It’s what you’d expect from a pioneering and long-established paint company that is dedicated to providing sustainable solutions and preserving the best of what we have today – while creating an even better tomorrow.


For general press enquiries please contact:

Simon Wait, Head of Editorial, IBIS Worldwide and bodyshop magazine
t: 01296 642836   m: 07936 902142   e: [email protected]

For future partnership enquiries please contact:

Suzie Scott, Head of Sales, IBIS Worldwide and bodyshop magazine
m: 07545 068455   e: [email protected]

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