Axalta announces partnership with CESVIMAP and the Move2Green Sustainability Program

Axalta partners with CESVIMAP to drive sustainability

Axalta has announced a new partnership with CESVIMAP R&D Centre to give the paint manufacturer’s refinish customers access to CESVIMAP’s Move2Green sustainability programme, which offers an online self-assessment questionnaire to evaluate the current environmental impact of bodyshops.

The partnership will initially launch in the Europe, Middle East and Africa region for Axalta customers in the United Kingdom, Ireland, and Benelux, with expansion plans for additional countries in the near future.

Once an auditor analyses the data, Axalta customers will receive a detailed roadmap with actionable steps to improve their sustainability initiatives as well as the Move2Green certification to promote their commitment to reducing their environmental footprint.

Axalta partners with CESVIMAP

As a global refinish paint manufacturing partner of CESVIMAP and the Move2Green programme, Axalta continues to provide sustainability resources and expertise to customers as part of its own BELEAF initiative.

By analysing a bodyshop’s energy efficiency, water resource management, waste management, responsible consumption, carbon footprint, sustainable mobility, and general actions, CESVIMAP provides a detailed action plan to increase the use of sustainable business practices. One way to make progress is by using Axalta’s Fast Cure Low Energy (FCLE) refinish system as bodyshops experience a reduction in electricity consumption of up to 49% and carbon emissions of up to 54% compared to competitive systems, which directly impacts their sustainability output and business model.

Move2Green programme

Troy Weaver, president of Global Refinish at Axalta, said of the move as Axalta partners with CESVIMAP:

“We are thrilled to partner with CESVIMAP and the Move2Green programme. This partnership reaffirms our commitment to providing our customers a smarter way to refinish by offering access to resources that evaluate and improve the sustainability of their business.”

CESVIMAP, MAPFRE’s Road Safety and Experimentation Centre, focuses on technological research to reduce accident rates, define more efficient repair processes, reduce costs, and develop new products. With sustainability at its core, CESVIMAP contributes to the after-sales sector by transforming business models, developing value proposals, and ultimately improving results for vehicle manufacturers, insurance companies, mobility solution providers, and aftersales companies.

To learn more about the paint company’s sustainability initiatives, visit Axalta’s BELEAF website.

For general press enquiries please contact:

Simon Wait, Head of Editorial, IBIS Worldwide and bodyshop magazine
t: 01296 642836   m: 07936 902142   e: [email protected]

For future partnership enquiries please contact:

Suzie Scott, Head of Sales, IBIS Worldwide and bodyshop magazine
m: 07545 068455   e: [email protected]

SHARE