Devindran Ramanathan has 33 years’ experience in the automotive industry in Malaysia and the UK, having worked with global OEMs, distributors and franchises specialising in aftersales operations across the value-chain including importership, distributorship and the retail environment.

His last position held was Head of Aftersales, Malaysian Region for Sime Darby Motors, overseeing brands including Ford, Land Rover, Alfa, Hertz, BMW, MINI, Porsche, Hyundai and BMW Motorrad.

In 2011 Mr Ramanathan became the Founder & Managing Director of ACS AsiaPac Sdn Bhd. ACS AsiaPac transcends the ASEAN region in providing automotive training, consulting, coaching and market research services that brands see as more beneficial to outsource.

Since 2018 he has been the Co-Founder & CEO, ACS Pentas (Asia) Sdn Bhd.