Jeff Peevy serves as Vice President of Industry Relations at I-CAR, where he leads strategic engagement efforts to foster collaboration across all segments of the collision repair ecosystem. In this role, Jeff strengthens global partnerships with industry stakeholders, associations, and key influencers to advance I-CAR’s mission of ensuring complete, safe, and quality repairs for the ultimate benefit of the consumer.

Jeff brings over 30 years of leadership experience in the automotive collision repair industry. Prior to his current role, he served as Vice President of Technical Products, Programs & Services at I-CAR, where he was responsible for the organization’s curriculum development, technical programming, and services.

A recognized thought leader, Jeff is passionate about promoting a culture of learning, innovation, and continuous improvement within the industry. Before rejoining I-CAR, Jeff served as President of the Automotive Management Institute (AMi), where he focused on expanding professional development and credentialing programs for management and customer-facing roles.

He is a past chair of the Collision Industry Conference (CIC) and currently serves as an IBIS Ambassador. Jeff is also a frequent speaker at national and international industry events, where he shares his insights on leadership, professionalism, and the future of collision repair.