Over 25 years Russell has spent his career specialising in rugged computing, automotive software & solutions, having worked with leading OE’s representing passenger car, motorcycle, commercial and heavy industry and throughout the Industry value-chain from R&D, Manufacturing and Aftersales. Russell continues to support OEM’s with their aftersales AI and digitalisation initiatives that support efficiency gains, adoption of paperless workflows and automation that serve to drive down cost and increase visibility throughout the dealer network.